Knowing Your Audience

Gathering Input

1. 1. Does your college conduct an employer satisfaction survey?
      Yes No Don't know
   2. If yes, how often is it administered?
      Annually Every 2 years Every 3 years Intermittently Don't know
2. 1. Do you know how the results are used and/or distributed?
      Yes No
   2. Does your college use the survey responses to make improvements?
      Yes No Don't know
3. Does your college hold roundtable discussions with business leaders about changes in industry?

   Yes No Don't know

4. Does your college have representation on any of the following? (Mark all that apply.)
   1. Industry associations
      Yes No Don't know
   2. Workforce development boards
      Yes No Don't know
   3. Economic development boards
      Yes No Don't know
   4. Chambers of commerce
      Yes No Don't know
   5. If yes, do you know how information related to employer needs is shared and used at the college?
      Yes No

Employability

5. Does your college track the employment rate of your graduates/completers?
Yes No Don't know

1. If yes, do you know how that information is shared at your college?
   Yes No
2. Do you know the employment rate of your students, graduates, and completers for each program your college offers?
   Yes No
3. Do you know the percentage of your graduates/completers who are working in the areas they trained for?
   Yes No
4. Do you know which employers hire your students, graduates, or completers year after year?
   Yes No
5. Do you know which employers/organizations don’t hire your students, graduates, or completers?
   Yes No
6. Do you know the reason(s) why?
   Yes No
7. If yes, do you know how your college uses this information?
   Yes No
8. Does your college have disaggregated data on program graduates and completers in terms of their employment and employers hiring?
   Yes No Don't know

Outreach Activities

6. Do you know who at your college provides outreach to employers?
Yes No

1. Do you know how information from employer outreach is gathered and shared?
   Yes No
2. Do your continuing education and academic divisions share information on employers?
   Yes No
3. If so, do you know how that is accomplished?
   Yes No

7. Does your college foundation share information on their employer engagement?
Yes No Don't know

8. Does your college career center share information on their employer engagement?
Yes No Don't know

For the items you marked “Don’t know,” use the Discussion Planner to learn more about your college’s practices.